The Good, The Bad & The Ugly
Brand Identity, Information Design

Client: Self Initiated
Team: Bobbie Galvin
Location: Kings Cross, London

This project rebrands standard information provided during the first outbreak of COVID-19. People's lives in the height of COVID-19 were feeling extremely out of control. News and information were flying everywhere and people felt bombarded. This is where The Good (positive information) The Bad (negative information) and The Ugly (false information) steps in, It reestablishes control and structure into peoples lives, by giving them the power to prescribe their own news and information on COVID-19.

These packages were sent around to communities in London and  Devon during lockdown.